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Logo Placement Guide:
1. Left Chest
2. Center Chest
2. Center Chest
The classic, and the go-to location for your logo when you’re providing shirts for employees, or staff for an event, or anything really. The size is tasteful; typically 3” to 4” wide, and around 3″ down from the collar. Placement can adjust to correspond with the size of the shirt, so it always looks right. On the left.
2. Center Chest
2. Center Chest
2. Center Chest
This is a moderately sized print, so it’s almost always fully visible, even if someone is wearing a jacket, hoodie, or open button-down shirt. Superman’s “S” is a Center Chest.
The size is typically larger than a Left Chest– but not quite as large as a Full Front.
The range is anywhere from 6” to 10” wide, so 8” would be average, and placem
This is a moderately sized print, so it’s almost always fully visible, even if someone is wearing a jacket, hoodie, or open button-down shirt. Superman’s “S” is a Center Chest.
The size is typically larger than a Left Chest– but not quite as large as a Full Front.
The range is anywhere from 6” to 10” wide, so 8” would be average, and placement is around 4″ down from the collar. Make sure you specify what you want, or have one of our designers size it.
If you were planning for a standard front print, you have a choice between this location and a Full Front (see below). The range of garment sizes in your order could help decide; if they skew smaller, especially into youth sizes, go with Center Chest. If they skew larger, into the 3XL range, you may want to go with a Full Front.
3. Full Front
2. Center Chest
3. Full Front
For certain designs, this size can look very large. And if you’re getting screen printing, you can end up with a lot of ink on the shirt, which can result in a heavy print that isn’t breathable, also known as a “sweat patch”, for obvious reasons.
This is when you want to think about your print area. In other words, the surface area that yo
For certain designs, this size can look very large. And if you’re getting screen printing, you can end up with a lot of ink on the shirt, which can result in a heavy print that isn’t breathable, also known as a “sweat patch”, for obvious reasons.
This is when you want to think about your print area. In other words, the surface area that your design will cover, similar to the square footage of a house. If your design isn’t very tall, you can feel free to print it wide. If it’s a tall design, you may want to reduce the overall size.
Logo Placement Guide:
4. Collar / Small Upper Back
4. Collar / Small Upper Back
4. Collar / Small Upper Back
This is sometimes referred to as the “Yoke” which comes from those old-style cowboy shirts with the panel on the upper back. We think Back Collar is a little more to the point.
The average size is smaller than a Left Chest, typically 2” to 3” wide, so keep the design simple. Placement is about 1” from the edge of the collar.
We have seen lo
This is sometimes referred to as the “Yoke” which comes from those old-style cowboy shirts with the panel on the upper back. We think Back Collar is a little more to the point.
The average size is smaller than a Left Chest, typically 2” to 3” wide, so keep the design simple. Placement is about 1” from the edge of the collar.
We have seen logos and designs as small as 1″ work in this location. You may have noticed this print location while waiting in line behind someone– it’s right at eye level so it doesn’t need to be large.
You can also use this size for the small area on racerback tank tops, so it’s perfect for an order that includes those. The same design can be printed on the Sleeve or Left Chest because it’s around the same size.
5. Upper Back
4. Collar / Small Upper Back
4. Collar / Small Upper Back
This is typically the location where you will see the bold words “SECURITY” or “EVENT STAFF” or perhaps the hashtag of the moment.
The size is usually 12” to 14″ wide to make sure people can read it from across the crowd. If your design is just a word, don’t worry about specifying Upper Back– we’ll know, and position it accordingly, around
This is typically the location where you will see the bold words “SECURITY” or “EVENT STAFF” or perhaps the hashtag of the moment.
The size is usually 12” to 14″ wide to make sure people can read it from across the crowd. If your design is just a word, don’t worry about specifying Upper Back– we’ll know, and position it accordingly, around 4″ down from the collar.
Occasionally we have customers that want this printed across the bottom of the shirt (or butt area). It’s an option for promotional tees. While this area does tend to draw the eye, it doesn’t have near the visibility as the Upper Back area.
6. Full Back
4. Collar / Small Upper Back
6. Full Back
Usually, the standard print size of 12” wide by 14” high is plenty big enough, but we can go up to 14.5” wide by 16.5” high if required– and if the garments aren’t too small.
This print location rarely exists on its own. It’s usually complemented by a print on the front, sleeves, or all of the above.
For a classic combo, the Full Back pairs
Usually, the standard print size of 12” wide by 14” high is plenty big enough, but we can go up to 14.5” wide by 16.5” high if required– and if the garments aren’t too small.
This print location rarely exists on its own. It’s usually complemented by a print on the front, sleeves, or all of the above.
For a classic combo, the Full Back pairs best with a Left Chest. You could say it’s the Big Dipper to the Left Chest’s Little Dipper. If you were looking for an astronomical analogy.
When you want an extra-large print, the Full Back should be your first choice. You can get away with a bigger image, as it makes a much better billboard than the front.
It’s also the place to put your most colorful and elaborate design. Save the simplified, single-color prints for the Left Chest and Sleeves.
